Clearwater, FL and Dallas, TX – [May 21, 2025] – Voeks Inc., a leading innovator in agricultural and horticultural irrigation and sustainable water technology growing solutions, proudly announces the appointment of Christopher Higgins, President and Co-Founder of Hort Americas and founder of Urban Ag News, as its new Industry Advisor. This strategic addition to the advisory team underscores Voeks Inc.’s commitment to accelerating innovation and fostering sustainable growth in the controlled environment agriculture (CEA) sector.
With over two decades of experience in horticultural supply and greenhouse systems, Chris Higgins has been at the forefront of advancing controlled environment agriculture in the USA and bridging the gap between technology and practical application in commercial growing environments. Under his leadership, Hort Americas has become a trusted partner for growers across North America, known for its technical expertise and focus on high-performing, environmentally responsible solutions.
“We are thrilled to welcome Chris Higgins to our advisory board,” said Jorma Voeks, CEO of Voeks Inc. “Chris’s deep industry knowledge and passion for sustainable horticulture gives the access we need to better understanding and thereby developing solutions to cost effective technologies to support growers worldwide.”
As Industry Advisor, Higgins will provide strategic guidance to Voeks Inc. on market trends, customer needs, and product development, particularly in areas related to greenhouse vegetable production, substrate production of berries and hydroponics.
“I’m excited to support Voeks Inc. in its mission to empower growers with practical and impactful irrigation and water management tools,” said Chris Higgins. “The work Voeks is doing aligns with my passion for scalable, sustainable agriculture, and I look forward to contributing to the growth of their business.”
This collaboration reflects a shared vision for the future of food production — one that emphasizes innovation, sustainability, and grower success.
About Voeks Inc.
Voeks Inc. is a technology-driven company dedicated to revolutionizing modern agriculture through data-driven tools, automation, and user-centric solutions for growers. With a focus on controlled environment agriculture (CEA), Voeks helps optimize growing operations for quality, efficiency, and sustainability.
About Hort Americas
Hort Americas is a North American technical marketing company and wholesale supplier to the commercial horticultural industry, including hydroponics, greenhouse, and vertical farming. With a strong emphasis on innovation, education, and service, Hort Americas supports the success of growers through technical expertise and cutting-edge solutions.