Press Release – Village Farms recently sponsored and participated in “Cars for the Cure”, a car show benefitting the American Lung Association. This event showcased an array of the most distinctive and unforgettable cars from around the world during a daylong, family-friendly festival.
A team of volunteers from Village Farms spent the day giving away almost 2000 pounds of their authentic Heavenly Villagio Marzano® tomatoes to participants, attendees, and volunteers. The Transformer Bumblebee even got in on the action to create some buzz about eating healthy!
“Village Farms was proud to be a sponsor and support Cars for the Cure in its 15th year,” said Helen Aquino, Director of Brand Marketing and Communications. “Participating in an event like this for such a good cause was especially rewarding. We truly enjoyed getting out in our community to promote health and wellness and we loved hearing time and time again how much people enjoy the Garden Fresh Flavor® of our tomatoes!”
Now in its second century, the American Lung Association is the oldest voluntary health organization in the United States and the leading organization working to save lives by improving lung health and preventing lung disease. Founded in 1904 to fight tuberculosis, the American Lung Association today fights lung disease in all its forms, with special emphasis on asthma, tobacco control and environmental health.
About Village Farms
Village Farms is one of the largest producers, marketers, and distributors of premium-quality, greenhouse-grown fruits and vegetables in North America. The food our farmers grow, along with other greenhouse farmers under exclusive arrangements are all grown in environmentally friendly, soil-less, glass greenhouses. The Village Farms® brand of fruits and vegetables is marketed and distributed primarily to local retail grocers and dedicated fresh food distributors throughout the United States and Canada. Since its inception, Village Farms has been guided by sustainability principles that enable us to grow food 365 days a year that not only feeds the growing population but is healthier for people and the planet. Village Farms is Good for the Earth® and good for you.